Veggie Wagon

This is a conceptual rebrand of Veggie Wagon, a family owned produce company located in Willmington, North Carolina. They deliver local North Carolina fruits, vegetables, and homemade products right to your front door, striving to source the freshest and tastiest goods from local farmers and small batch producers. My goal for this rebrand was to create something bold and groovy that stood out among other local farm good providers. This is a modern twist on the 70’s surf culture aesthetic, perfect for the coastal town of Wilmington.